Ashley Giles says Ben Stokes is being unfairly targeted by the media following a string of outstanding performances for England recently.
On Tuesday, pictures were circulated of his alleged physical altercation with his wife.
But Clare Stokes, his wife, denied claims she had been the victim of domestic violence, while the England all-rounder termed the story as ‘totally irresponsible’.
It has also been known that Stokes and his mother are going to pursue a legal action against The Sun newspaper following a story on a family tragedy which occurred more than 30 years ago.
Giles, who is currently the managing director of the England men's team, has been in contact with Stokes and admitted that the Durham all-rounder has been under harsh spotlight following his excellent performances in the summer.
"I was pretty sure as soon as I saw the story there was nothing in it but it was great to speak to both of them," Giles said.
"They were obviously concerned. We can all say domestic violence is a really serious issue and we're not making light of that at all but in this case it's a very happy couple having some fun - a picture telling a thousand words but just the wrong ones.
"I think it's just a worry in some sense, as to how his profile can be used against him and how susceptible they are as a family to this. The bigger your profile the more difficult it can become."
Given there is New Zealand tour on the cards as well as T20 World Cup and away Ashes series, England may plan out on how they can ease the burden on star all-rounder.
"There's a lot of good stuff they get but a lot of negative stuff too. Part of my job is to protect them from that," he said.
"How you do that I'm not sure, you can't always watch them and their families 24 hours a day, but we're certainly there for them. Player welfare and support is a big thing for us going forwards."