Zimbabwe Cricket chairman Tavengwa Mukuhlani has redirected the focus towards improving the team's performances on the international stage days after being reinstated as a Full Member of the ICC.
ZC was handed a suspension by the ICC in July for political interference in the board's functioning but the ban was revoked last week following a top-level ICC meeting.
With Zimbabwe set to resume participation in events organised by the apex cricket body and receive their due funding, Mukuhlani has spoken about the importance of introducing a culture of competitiveness in the side.
"We must create a new culture that encourages unity, hard work, professionalism and excellence. What we are saying is, no one has a permanent place in the Zimbabwe cricket team," he told reporters on Thursday.
"We have to have a culture of people who will fight to be in the team, and when they get the chance, they cherish and make the best of that chance. We are not going to continue to have the same faces and the same results."
The ZC chairman's comments present a challenge to some of the senior members to hold on to their position in the national side.
Zimbabwe recently failed to qualify for the final of the tri-nation T20 series in Bangladesh involving Afghanistan and also suffered a shock defeat to Singapore three weeks ago.
But Mukuhlani cautioned against making any 'wholesale' changes that could disrupt the stability of the team.
"We are obviously not looking to make wholesale changes as we definitely need some of the experienced to help the new generation find their feet in international cricket."
"While we are organising more games for our national teams across age-groups, we will make sure our first-class and domestic competitions remain strong and competitive. We will be releasing our domestic and international calendar soon," he added.
Zimbabwe's suspension three months back had cast an air of uncertainty on the international careers of their players.
With the Chevrons barred from competing in the ICC T20 World Cup Qualifier in the UAE, several players had mulled over the idea of retiring from the game.
Mukuhlani alluded to this issue and mentioned the dire consequences of further ICC sanctions.
"It is obvious that any further sanctions to what has been in place would have been disastrous for the cricket in the country," he said.
"I salute their [players and staff] spirits and dedication. Even when the future was uncertain, they were able to play in the tri-series in Bangladesh and Singapore."
"The lifting of the suspension means we will be able to settle outstanding salaries and match fees.
"We will now be able to run our domestic competitions while a lot of other development programmes already in place can continue."