Indian cricket team captain, Virat Kohli is one of the most popular sportsmen in India as he has developed himself into the backbone of Indian cricket during recent years, helping the national side get to the top.
The 30-year-old was the only Indian sportsperson to feature in the list of world’s most paid athletes as he was ranked 83rd in the list. Making full use of his popularity, Kohli has developed his personal brands into one of the strongest in India, even more than a couple of top Bollywood celebrities.
In a recently conducted survey, Kohli has also been ranked as the most trusted sports personality in India. The skipper has left behind players like Sachin Tendulkar (2nd spot), and Rohit Sharma (3rd spot).