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Third Ashes Test breaks viewership records
The Ashes 2019

Third Ashes Test breaks viewership records

England's stunning chase to secure a one-wicket win in the third Ashes Test at Headingley over Australia was a great encounter to boost the waning popularity of the conventional five-day format. The riveting contest that was on display has also garnered tremendous viewership, reinforcing the idea that red-ball cricket is also genuinely loved by fans.

The match was watched by a record 2.1 million people on television in the UK, making it the biggest audience for any Test aired on Sky Sports. It is also the highest ever figure to see the longest form of the game since it quit being part of terrestrial television in 2005.

Meanwhile, Test Match Special had 1.275 million online listeners during their coverage of England's highest ever successful chase. BBC Sport's live cricket page had 3.3m browsers and 3.7 requests for video highlight clips, however these numbers pale in comparison to the World Cup final win.